NLGI DIGITAL SPOKESMAN & WEBSITE ADVERTISING RATES
The NLGI Spokesman magazine is published bimonthly (6 issues per year). Beginning January 2016, the magazine will be available only in digital format.
Circulation Information:
The NLGI Spokesman is a trade publication produced by the National Lubricating Grease Institute.
Circulation is to over 45 countries worldwide with a readership of over 3,000.
Readership:
Manufacturers, suppliers, marketers, distributors, technicians, formulators, scientists, engineers
and consumers of lubricating greases.
2017 ADVERTISING RATES DISPLAY ADS
NOTE: Ad rates for 2017 have been adjusted to include color
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All rates are per insertion, in U.S. dollars, and are based on advertiser supplying
complete electronic files in JPEG or PDF format.
Commission: Agency commission is 15%.
Bleed: Bleed is charged for all bleeds including covers.
Covers: Annual (6X) contract required for covers
Back Cover – $740
Inside Front Cover – $740
Inside Back Cover – $740
Special positions: Available at 25% above page rates (except covers).
CLASSIFIED ADS
Black and white ads only. Larger black and white ads are billed at display rates.
| Page | 1X | 2-3X | 4-5X | 6X |
| 1/3 | $175 | $160 | $140 | $125 |
| 1/6 | $105 | $95 | $85 | $75 |
| 1/12 | $60 | $55 | $47 | $40 |
WEBSITE POSTINGS
Banner Advertising: $500 per month and based on availability
Specifications: 598 pixels horizontal x 96 pixels vertical. – Formats: jpeg, gif or png formats; 1200 DPI – Medium Resolution
Employment Listings: NLGI member companies may post job openings at no charge. Non-member companies may post openings at $500 for a 90 day listing. Companies are responsible for submission of the employment ad in Word format. (When a new job opening is posted, NLGI will send an announcement to our LinkedIn group of over 1,300 followers.) Please contact nlgi@nlgi.org for full details.
Standard unit size in inches:
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Mechanical requirements: Publication trim size – 8 1/4 x 10 3/4
Center spread: 15 1/2 x 9 1/4
Bleed center spread: w/ 16 1/2 plus 1/8″ bleed on each side.
h/ 10 3/4 plus 1/8″ bleed on top, 1/8″ bleed on bottom.
Bleed single page: 8 3/8 x 11, full bleed;
8 x 10 1/2 live matter maximums
Width of column: 2 1/4
Double column: 4 3/4
Depth of column: 9 1/4
Number of columns per page: three 2 1/4 columns
Minimum depth required: 2 1/4
Line screen: Images/files should be at least 200 dpi for best quality – JPEG or PDF format
Kind of printing: Online/Digital Magazine
Issuance and closing dates: Issued between first and tenth of month of cover date. Closing date for insertion orders (space reservation) is first of the month prior to the month of publication. Closing date for material is tenth of month prior to the month of publication. Extensions on special request. Cancellation date is first of month prior to month of publication. After this time, a percentage of total cost of ad will be issued.
Inquiries and production materials should be sent to: Denise Roberts (Denise@nlgi.org) or to the address of the publisher, NLGI, 249 SW Noel, Suite 249, Lee’s Summit, MO 64063.